Our sustainability model is a key benchmark for value creation within our business strategy. It guides our daily efforts toward economic prosperity that promotes the well-being of our Arteleros and the communities we serve, while also contributing to environmental conservation.

Guides the direction and strategic decision-making of GrupoBD, fosters the coexistence of our values, and safeguards our purpose.
Promotes the creation of sound labor practices and our active participation in the communities where we operate.
Establishes our commitment to the responsible and sustainable use of resources essential to productive activity, as well as proper waste management.
Encompasses all operational actions carried out within the business to ensure the economic viability of GrupoBD.
Through our brand ATELIER de Hoteles, we have joined the United Nations Global Compact, the world’s largest sustainability initiative, committing to align our operations with the Ten universally accepted Principles in the areas of Human Rights, Labor Standards, Environment, and Anti-Corruption, as well as to support the United Nations goals currently embodied in the Sustainable Development Goals (SDGs).


At GrupoBD, we promote an ethical and sustainable management approach across all our business units. Our Sustainability Policy is grounded in solid principles and commitments that guide our actions toward responsible social and environmental practices.
Guided by internationally recognized standards, we work tirelessly to protect and preserve the environment and the communities in which we operate.
Our dedication spans multiple areas, including environmental sustainability through the implementation of responsible practices, the promotion of energy efficiency, and the proper management of waste and water resources. Additionally, we strive to create safe and healthy work environments, uphold Human Rights, and encourage philanthropic initiatives among our collaborators.
We drive Sustainable Development through our distinctive Eco-Social Awareness® pillar. Accordingly, we place strong emphasis on comprehensive initiatives that support and create community programs, donations, material collection for foundations, educational programs for Arteleros and their children, beach cleanups, among other initiatives.
To ensure proper compliance and rigorous follow-up, we rely on the Executive Committee, whose role is to oversee the integration of ESG criteria—Environmental, Social, and Governance—into our business strategy.
We invite you to join us on this meaningful sustainability journey. Together, we will build a better world for present and future generations.
Thank you for being part of an Eco-Social future with GrupoBD!
We support various civil society organizations, strengthening their initiatives in alignment with our values, with the commitment to generate a positive impact on the quality of life of the people they serve.



Our hotel operator, ADH – ATELIER de Hoteles, is part of The Code, an initiative driven by the tourism industry to raise awareness and provide tools to prevent the sexual exploitation and trafficking of children and adolescents. Through this program, we establish actions and protocols that help us identify potential victims of abuse within our resorts.

ATELIER Playa Mujeres is a resort committed to environmental protection and sustainable development and has been awarded the Blue Flag certification, an international distinction that recognizes beaches meeting strict environmental criteria, including Environmental Education and Information, Water Quality, Environmental Management, Safety, and Services.
We work to raise awareness among our guests and Arteleros regarding beach care. On a monthly basis, through ADH – ATELIER de Hoteles, we conduct cleanup initiatives aimed at fostering a profitable and responsible tourism model that supports ocean conservation.
Our resort ÓLEO Cancún Playa is located in a preferred nesting area for marine turtles. For this reason, it participates in the Marine Turtle Protection and Conservation Program, in collaboration with the General Directorate of Ecology of Benito Juárez, Quintana Roo, and under the guidelines of the Ministry of Environment and Natural Resources (SEMARNAT).
Our business units have received numerous awards and distinctions that reflect the passion with which we strive to achieve complete satisfaction for our guests and clients.
Among the most notable awards received by ATELIER Playa Mujeres and ÓLEO Cancún Playa, operated by ATELIER de Hoteles, are:
We are committed to maintaining respectful, transparent, and ethical relationships with our Clients, Suppliers, Arteleros, Owners and Partners, Public Administration entities, Media, and, in general, with the entire Community with which GrupoBD and our companies interact directly or indirectly.
At GrupoBD, our daily conduct is shaped by an ethical vision rooted in values that promote the expected behaviors among all our Arteleros, suppliers, and third parties who represent or interact with us.
VIEW CODE OF ETHICS